What does your business mean? We are sure it means a lot to you, but what does it mean to the others? A logo is the visual impact your clients …
Four Tips For Crafting The Perfect Elevator Pitch
Everyone is facing “the elevator pitch challenge” at some point. When you have to present your company, your website … even yourself, in the course of a job interview, you …
The Science of Taking The Perfect Photos In Order to Build A Personal Brand
Everyone has a personal brand. Social media makes it possible to anyone and with your smartphone always in your pocket, you are always ready to add a chapter to your …
Decoding a Branding Brief: Four Ways A Startup Can Get Noticed
Ok, now you have a successful business idea, you can finally do what you love. You only need to begin. But wait… ”how to reach customers?”. Branding is the first …
Logo Design Trends (Not to Follow in 2017)
Talking about logo design trends is like waking through a minefield. Following trends is not enough to make something that looks good and it’s always a trap that comes with …
What Are the Differences between Copywriting and Content Writing
In our World, there are two types of text writing related to two types of different jobs and goals: content writing and copywriting. The first one is the practice of …
Expert Logo Design Tips. How is a Great Logo Created
Creating a logo isn’t just about making a cool visual concept. It is also a branding matter and it have to make sense and to be related to the entire …
How to Start Branding Your Small Business
You brand is starting to matter from the moment you have the first interaction with your clients, from the moment you made the first sale. Every experience your customers and …
Why is branding so important in the Digital Multiverse
There are certain brands that really make the difference when a consumer makes a purchase choice. Sometimes the difference is so important that permits license them to third parties and …