Everyone has a personal brand. Social media makes it possible to anyone and with your smartphone always in your pocket, you are always ready to add a chapter to your …
A Story About Fonts. How They Make You Feel
Words are not the only way to tell a story. A story may be drawn, built, designed or sung. As any other story, it begins with a visual image. And …
Decoding a Branding Brief: Four Ways A Startup Can Get Noticed
Ok, now you have a successful business idea, you can finally do what you love. You only need to begin. But wait… ”how to reach customers?”. Branding is the first …
The Latest Trend in Ads. It Feels Like a 360-degree Experience
If content is the king it is because of the video content. Serving experiences allowing the audiences to feel like they can touch what they see is a strategy with a …
The Most Important UX Challenge In 2017: Web Design for Elderly and People with Disabilities
For many reasons, making media and design more inclusive is one of the most important UX challenges in 2017. According with researchers, the elderly and the people with disabilities are …
The Main Elements of Any Web Design Research
When you build a new web site, you want people to trust your company. That is the goal considered to be the most important to anyone looking for web design …
The Pantone Color of the Year 2017
Green energy, green life, green homes, green food, green care products, green cities, green businesses, green festivals, green people. Obviously, according to The Pantone Color Institute and to anyone else, …
Logo Design Trends (Not to Follow in 2017)
Talking about logo design trends is like waking through a minefield. Following trends is not enough to make something that looks good and it’s always a trap that comes with …
What it’s Really Like to Work at a Creative Agency
If you’re enthusiastic about a career in the creative industry, we have some great news for you. It is fun, never-boring, your team will be nonconformist, full of original ideas …
What Are the Differences between Copywriting and Content Writing
In our World, there are two types of text writing related to two types of different jobs and goals: content writing and copywriting. The first one is the practice of …