What is Hick’s Law? And how you can predict the decision-making time. You are sitting with your friends at a restaurant after a busy day at work. Due to the workload, …
Defining User Personas: What Stays Behind a Smart User Profiling
It can be easily assumed that one rather important part in UX is user profiling. To determine the needs one may have or the assets one might look for we …
Storyboard for a better UX Design
Websites and applications have evolved to be more advanced and complicated. To give users a better experience the UX design is becoming the most significant phase of the entire design …
The Architecture of a Design Language System (DLS). How Perishable is This Language?
In a digital era, every business has an impressive hunger of design and marketing materials as their success is depending on it. But big companies and corporations are looking for …
Responsive Web: How to Find Out If Your Web Design Works on Mobile Too? Four Things You Need to Pay Attention To
Everybody is now visiting websites from their mobile browser. No one doubts today that the use of smartphones is exploding and every business owner begin to realize that now his …
Enchasing User Experience: Five Reasons To Stop Following Design Trends
Everyone is trying to create a spectacular, impressive, distinctive and modern design, by following the freshest design trends. However, keeping up with the new trends is not the secret of …
Innovation Versus Society. Why Is It So Hard to “Cross The Chasm”?
By nature, we are rejecting any kind of changes that affect our habits. Feeling comfortable with our routine and being afraid of trying new things, people are opposing transformations. Yet, …
Five Trends That Will Rock The Design World in 2018
Design is an integral part of the success of your digital experience! This is undoubtedly a sentence you have already heard. When it is beautiful, you’ll be probably more likely …
What Is UX Design?
UX Design… It is a word that contains many promises of performance for a website or an application. Yet do we really know what it is? Let’s explain everything. Firstly, …
A Design Heresy….Stuck Inside of The Mobile with The Memphis Style Again and Again
Pop art colors, asymmetrical shapes, kitsch patterns, eccentricity, effervescence. This is how it would be described the memphis style that nowadays inspire more and more designers and brands. Extravagant and …